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Heller S., Fernandes T. Becoming a Graphic Designer. A Guide to Careers in Design

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Heller S., Fernandes T. Becoming a Graphic Designer. A Guide to Careers in Design
3rd ed. — John Wiley & Sons, Inc., 2005. — 370 p.
This book is the definitive guide to careers in the graphic market, with complete coverage of print and electronic media an evolving digital design disciplines that offer today’s most sought-after jobs. This visual guide has more than 650 striking illustrations and features the latest material on interactive design, information design, motion graphics, and more.
Introduction : so you want to become a graphic designer?
How I became a graphic designer
Design specialties
Editorial
Corporate design
Book design
Music/CDs
Information design
Advertising and branding
Environmental
Interactivity
What do you look for?
Motion
Type and lettering
Advice to designers
Design businesses
Freelancers
Small studio
Partnerships
Medium firm
Large firm
On personal style
Design options
Crossing disciplines
Entrepreneurs
Authorship
Major influences
Design education
Undergraduate
Graduate school
Continuing education
List of schools
The future of graphic design
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